Clarity
Making complex information easier to understand and act on.
Hi, I'm Nivethitha.
Designing clarity in complexity.
As a Product Designer, I've always been interested in the space between people and systems - the moments where a user's intention meets a complicated workflow, a confusing interface, or a system that doesn't behave as expected.
Over the past 5.2 years, I've worked across enterprise products, from financial and operational systems to AI-powered research experiences and hardware-constrained workflows.
What I care about
Systems
Looking beyond individual screens to understand workflows, states, roles, and relationships.
Human behaviour
Designing around how people actually think, work, make mistakes, and adapt.
Trust
Making system behaviour understandable, especially when AI is involved.
Craft
Caring about the details that make an interaction feel effortless.
The journey
5.2 years of designing products and systems
UX Designer - Human-AI Interaction & UX Strategy
Designing state-driven material movement systems for large-scale manufacturing, including role-based workflows and handheld scanning experiences under hardware constraints.
UX Designer
Designed dashboard-based and workflow-heavy enterprise applications, including role-based financial monitoring experiences and complex information architectures.
Education & Learning
B.E. Computer Science Engineering
Peri Institute of Technology · 2021
Google UX Design · Coursera · 2024
AI for Everyone · DeepLearning.AI · 2024
Beyond the interface
I like noticing how things work.
When I'm not designing, I find myself looking at the world through a similar lens.
Architecture teaches me about structure and movement.
Cinema teaches me about storytelling and emotion.
Music teaches me about rhythm and timing.
Photography teaches me to notice details.
And sometimes I just get happily distracted by a beautifully designed space.
Systems are everywhere. I just happen to notice them.
Found a problem worth untangling?
Let's see where it leads.
Get in Touch